Automations and triggers in Support Cloud allow you to build workflows that run based on time or ticket conditions. This reduces manual work and ensures SLAs are met. ⚙️

🔁 Triggers

Triggers run immediately when ticket conditions are met (e.g., tag is added, status changes).

  • Use to assign tickets to groups, send auto-replies, or add tags
  • Example: “If ticket is created and channel is email, add tag: inbound_email”

⏱ Automations

Automations run on a schedule and are time-based (e.g., after 24 hours).

  • Use to follow up on pending tickets or close solved tickets after 5 days
  • Example: “If status is pending and 48 hours have passed, send reminder to customer”

🔐 Best Practices

  • Use tags to control flow and avoid loops
  • Preview automation logic to test results

🧯 Troubleshooting

  • Trigger not firing? Make sure all conditions match exactly and check audit log
  • Automation delay? Automations run hourly, not instantly

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